PPC Optimized
Dynamic Keyword Insertion and Why You Want It
One of the ways to crank up your lead flow immediately is to purchase traffic on the search engines, such as Google, Yahoo and MSN. This is known as pay-per-click advertising, or PPC.
What you may not know is that your ads can suffer quality score penalties and the result is your account has to pay premium prices for certain search terms. This is because your landing page — the page that the person is taken immediately to, after clicking your ad — is not considered relevant enough. So you have to pay what some internet marketers call ‘the stupid tax’…Ouch.
Enter Dynamic Keyword Insertion
With this high-tech feature, you can optimize your capture pages to actually contain names, phrases and company information — to match what the searcher actually wants to see, based on his search query.
For example, if someone is looking for ‘Herbalife mentors’, or ‘Dallas home based business opportunity’, your landing page can be optimized for these exact search terms. Not only does this improve your ad quality score, which brings down click costs, it also results in much higher conversions.
Don’t know much about PPC marketing for MLM? There is PPC training inside the system.
You’ll know what to do and how to do it. Live training and video archives.
Next topic: 14 Streams of Income Included
Mail this post
